Set up Shopify B2B on Plus: 2026 Guide

B2B on Shopify is no longer an exception. On Shopify Plus, wholesale functions are natively integrated – without a separate installation. This guide shows you how to set up company accounts, price lists, and payment terms, and how to operate B2B effectively alongside your existing B2C business.

01B2B on Shopify Plus: What's Natively Included

With Shopify Plus, you get company accounts with multiple locations and contacts, individual price lists per customer or group, payment terms (Net 30/60), and quantity breaks. You don't need a third-party suite for this – this used to be the big advantage of systems like Shopware, and is now largely balanced out, as our Plus comparison shows.

02Creating Company Accounts & Roles

For each business customer, you create a Company object with locations. To each location, you assign contacts with rights – who can order, who can only view. This allows you to map purchasing structures where multiple people order for one company.

03Price Lists, Tiers, and Minimum Quantities

In B2B, the right price per customer matters. Through price lists, you can store customer-specific conditions, percentage discounts or fixed net prices, as well as quantity breaks. Minimum order quantities and packaging units can also be mapped.

We set up your B2B shop on Shopify Plus – including company accounts, price lists, and processes. Schedule an appointment →

04B2B and B2C: Separate or Combined?

You have two options: a combined store, where logged-in B2B customers see their net prices, or separate presences. Combined saves maintenance effort and uses the same catalog; separate offers more design freedom. For most medium-sized wholesalers, the combined approach is more pragmatic. For order and merchandise management, an ERP integration is also recommended.

05DACH Obligations in B2B

Even in B2B, correct tax rates and net display, reverse charge for EU transactions, and legally compliant ordering processes apply – these are fundamental in the article on legally compliant checkout. Plan for this from the start – it becomes expensive later.

Frequently Asked Questions